Technology
Tech in OOH: Programmatic Buying in Bangalore
Sandeep Reddy
Tech Lead
Bangalore is leading the charge in Programmatic DOOH (pDOOH). Tech parks in Whitefield and Electronic City now feature screens that can be bought programmatically.
Efficiency & Speed
Agencies no longer need to call vendors for availability. With pDOOH platforms, they can bid for slots in real-time, targeting specific hours when IT professionals are commuting.
Comments (2)
Sarah Jenkins
2 hours ago
This is exactly what our agency needed. Great insights!
Rahul Verma
5 hours ago
Digital OOH is definitely the future. The flexibility is unmatched.